If you’re a Serious Entrepreneur who’s been involved in Internet Marketing for any length of time, you’re learning that using social media is a great way to promote your business for free. The problem is…unless you know what you’re doing, you most likely are doing it the wrong way…pissing off Google as well as people who thought they were your online “Friends”, and possibly getting your Twitter, Facebook, and MySpace accounts shut down.
That’s because you’ve now been branded as a SPAMMER!
Online social networks are one of the blessings of Web 2.0. Plenty of people use them to stay in touch with their friends, meet new people, make work-related connections and more. Unfortunately, it seems like you can’t have something good on the Internet without someone coming along to abuse it, and that’s as true of online social networks as anything.
An Internet property is basically any kind of web page, and any Internet sites that allow people to people interaction is considered online social media. Web 2.0 is another term referring to sites that in some way allow people to contribute rather than just read from it.
A blog is web 2.0 (for the blogger), Facebook and MySpace are web 2.0, Flickr and Twitter are web 2.0 and social bookmarking sites are all web 2.0.
As internet marketing involved, people figured out that they were able to promote their businesses for free using all these types of properties and thought, “Wow…Free… Cool!”
Problem is that it’s not cool!
Social media a broad word that encompasses many kinds of sites but there’s an online etiquette that dictates which web 2.0 sites allow you to have a slice of the Internet property for yourself and your business – without ticking off the wrong people and causing you to lose your reputation as a serious entrepreneur in the network marketing industry.
Let me explain it this way:
It’s the weekend…time to forget about work, catch up with old friends, make some new friends possibly. So you go to a party. You’re having a great time. Then someone comes up to you, introduces himself, and immediately tries selling you on some business opportunity.
How much of a turn-off is that? That is exactly what happens when you use certain social media sites for purposes they are not intended for.
So if you're just learning how to use these sites to build your business, I want to share a video from one of the most brilliant marketers alive, Perry Belcher, who has MASTERED this realm.
He’ll give you the perfect approach when it comes to using social community sites to grow your business. If you're using ANY of these sites, watch this terrific video on how to play fair using social media. It is probably the best explanation of how to make money with social media that I've ever seen.
To truly be a Serious Entrepreneur, understand that social media is not about making money; it’s about making friends. As a marketer on the internet, do business exactly how you would conduct business in person. There’s a time and place for “business” – social media is a way to connect and let potential business contacts learn what you’re about.
Nobody likes to be force-fed. Building lasting relationships takes time and requires a mutual respect, and so does building a loyal following for your business.
Need some mentoring? Just ask.
